Beauty Launchpad Magazine

FEB 2018

Beauty Launchpad is everything beauty for salons & stylists! Stay on top of the latest hair style trends and products for hair, skin, makeup and nails. Get hair color ideas, business advice, education tips and beauty industry news.

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FEBRUARY 2018 | beautylaunchpad.com | 67 GETTY IMAGES; COURTESY OF MANUFACTURERS; GOLDWELL: ARMANDO SANCHEZ COLOR SHIELD For the client who switches haircolor on the regular, seek formulas with UV protection and color-locking ingredients. "Using proper color-extending hair care systems are essential to the life of color-treated hair, especially for direct dyes," says Sexy Hair platform stylist Tiffany Massey. "Without the proper ingredient blend, color molecules quickly escape the hair shaft and cause fast fading." 1 Coconut and sage work to protect color as ProQuinoa Complex strengthens. ABBA Color Protection Shampoo and Conditioner @pureabbaproducts 3 Rose and almond oils cleanse and preserve shades for up to 10 weeks. Vibrant Sexy Hair Color Lock Shampoo and Conditioner @sexyhair 2 Multifunctional amino acid surfactant technology preserves hues while infusing moisture and antioxidants to defend against oxidizers. Malibu C Color Wellness Shampoo and Conditioner @malibucpro 4 Silk protein and tamanu oil help to prevent premature fading. Goldwell Kerasilk Color Shampoo and Conditioner @goldwellus 1 Oud wood extract and argan oil provide overall moisturizing benefi ts while biotin strengthens strands and encourages growth. Agadir Men Hair & Body Wash @agadirint 2 Provitamin B5 imparts head- to-toe moisture and improves hair's elasticity in addition to eliminating buildup. Esquire Grooming 3-in-1 Shampoo, Conditioner & Body Wash @esquiregrooming 3 Copaiba balsam and tea tree oil condition and cleanse while leaving a lingering citrus, oak and basil scent. GIBS Man Wash BHB Beard, Hair & Body Wash @gibsgrooming 4 Malt-infused formula moisturizes and softens hair while also refreshing skin. Redken Brews 3-in-1 Shampoo, Conditioner and Body Wash @redken GOODS FOR HIM All-in-one options oftentimes make ideal choices for men, who typically don't devote as much time to their grooming routines as women. Look for duos that will "provide a fuller, thicker look for hair while protecting against dryness and irritation," says Esquire Grooming U.S. barber ambassador Rob Diaz. "This will leave hair soft, manageable and ready for styling." 1 2 2 3 3 4 4 1

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