Beauty Launchpad Magazine

NOV 2017

Beauty Launchpad is everything beauty for salons & stylists! Stay on top of the latest hair style trends and products for hair, skin, makeup and nails. Get hair color ideas, business advice, education tips and beauty industry news.

Issue link:

Contents of this Issue


Page 40 of 100

FOUNDATION. Foundation is the fi rst step to a healthy business; if you're not getting the results you want, you must fi rst fi x your foundation. Think of it as an apple tree—it's not going to produce fruit if the roots are unhealthy or dying. Your company culture is what makes up your foundation. What are your company's core values, beliefs and mission? Are they written down? Can your entire team recite them? How about your clients? 38 | BEAUTY LAUNCHPAD | NOVEMBER 2017 Live & Learn/ Quick Tips Salon owner, motivational speaker and author Tina Black shares her top strategies for running a healthy salon. Lessons in Leadership T ina Black is a woman who wears many hats. The owner of four Paul Mitchell Schools and a Ken Paves Salon, Black also mentors other Paul Mitchell school owners and serves as a motivational and keynote speaker for numerous organizations (most recently, she spoke at Business rEvolution in Las Vegas). She has written two books on the topics of leadership and creating lasting success (with several more in the works), is starting a new company called Next Level Salon Leadership, and continues to inspire others in the beauty industry. "One of the things I have learned from author and speaker Patrick Lencioni, who wrote the book The Advantage, is that most business owners spend all of their time on the right things, but they miss the most important things," says Black. "So I adapted not only his message, but my own strategies I've learned from being part of Paul Mitchell, as well as my failures as a business owner, into a curriculum called 'The 5 Strategies for a Healthy Business.'" Below, she shares insight into her strategies for managing a successful salon, as well as questions that every owner and manager should ask themselves. —As told to Kamala Kirk LEADERSHIP. Everything rises and falls on leadership. It's a day-by-day process that begins with awareness. Leaders are developed, determined and inspire change. What's your specifi c growth plan for this year? What challenges are you facing in your business right now and how will you grow past them? What do you need to change in your business this year? COMMUNICATION. This is the number one reason why most business owners fail in their salon: They fail to communicate with their staff. If you feel like there is anyone on your team you don't trust or there is a weak link on your team, you have a communication problem. You can't sweep it under the rug—it has to be fi xed. Build appropriate solid relationships with everyone on your team. Hold daily 10-minute pow-wows with a written agenda of the day's goals and events, and have weekly inspirational meetings where you and your team discuss victories, highs and lows, what you need to improve on and read a leadership book together (I recommend Antony Whitaker's GROW series). HIRING. Every business needs a specifi c written system on hiring. I require three to fi ve hangout days in our salon for prospective employees so that our entire team can observe them based on three qualities: Are they humble? Are they hungry? Are they smart? We want people who are coachable and teachable, have a specifi c growth plan and desire a career (not just a job), and are committed to the top values of our salon. CLOCKWISE FROM TOP LEFT: TABITHA PATRICK; COURTESY OF TINA BLACK; BIG TOM PHOTOGRAPHY ATTITUDE. Fix your attitude. When you treat your team like family, they will act like family. Take great care of your team physically and emotionally. People never forget how you made them feel. I'm constantly thinking of ways to show gratitude to my team members and help their dreams come true. Black presents on stage at Paul Mitchell's Business rEvolution. Black's book Be a Leader includes a foreword by John Paul DeJoria. TINA BLACK

Articles in this issue

Archives of this issue

view archives of Beauty Launchpad Magazine - NOV 2017