Beauty Launchpad Magazine

OCT 2017

Beauty Launchpad is everything beauty for salons & stylists! Stay on top of the latest hair style trends and products for hair, skin, makeup and nails. Get hair color ideas, business advice, education tips and beauty industry news.

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OCTOBER 2017 | beautylaunchpad.com | 75 1 Clinically proven to strengthen hair by 87 percent, Aloxxi Reparative Conditioner is infused with Advanced Repair Technology to improve manageability, reduce breakage and restore healthy locks. @aloxxihair 2 Featuring the unique anti-aging ingredient snail essence, Kenra Snail Anti-Aging Shampoo combats thinning, breakage, dryness and scalp irritation. @kenraprofessional 3 With key ingredients like bamboo extract, keratin and collagen, Keratherapy Trueplex Bamboo Miracle Anti-Aging Leave-In Treatment strengthens and aids in moisture retention. @keratherapy 4 Strengthen weak and brittle locks with Matrix Biolage Advanced Fiberstrong Intra-Cylane Fortifying Cream, a lightweight daily treatment that wraps hair in an anti-breakage shield as it conditions the cuticle. @matrix 5 The Redken Color Extend Bonder Kit is a three-step process that includes a pre-shampoo, shampoo and conditioner that repair damage while strengthening weak bonds. @redken 6 Seal cuticles, enhance shine and ramp up moisture with Truss Net Mask, which offers the replacement of proteins and aids in regeneration. @trussprofessional "As women age, several changes in their body start to happen," says Diane Stevens, Nioxin top stylist. "Beginning with pre-menopause in their early forties, then menopause in their fi fties, these factors can wreak havoc, causing hair thinning, increased hair loss, more grays and dull-looking tresses. Aging hair culprits are due to lower levels of estrogen and slower renewal of cells, which can cause hair to thin and fall out." For your clients' fi rst line of defense, Stevens recommends having a daily plan for great nutrition and exercise. Second, she suggests incorporating anti-aging hair products into one's daily routine that will promote density and contribute to a more youthful appearance. "38 percent of women start to notice their hair thinning around the age of 35," adds Michelle Blaisure, Bosley Professional Strength director of education. "And by the age of 60, around 50 to 60 percent of women will experience hair thinning. When this starts to happen, it's important to address it early. Use products designed for scalp health and thinning hair that add thickness and volume so follicles have a fuller look, and when used for prevention, slow the appearance of aging hair." Hair S h e Goes RESTORE AND RENEW Dramatically reduce the symptoms of aging hair by replenishing strength, moisture and shine with these must-haves. 1 2 3 4 5 6

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