Beauty Launchpad Magazine

MAY 2016

Brings the hottest beauty products and fashion trends to the salon and spa industry. Launchpad focuses on new products, tools and services for hair, skin, make up and nails.

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104 | BEAUTY LAUNCHPAD | MAY 2016 News —EMILIE BRANCH FORTY IS FABULOUS This natural-looking style is perfect for the girl on the go. Shiny, frizz-free locks are protected from humidity for hours on end. Modern volume means hair that isn't too fussed over; tousled defi nition scrunched into shape completes this contemporary look. HAIR: ROBERT MROSEK, LORI PANARELLO, SIMON MILLER, SAM BURNETT, SONNA BRADO; MAKEUP: LUCY BURT; PHOTOGRAPHER: NICK DOREY; STYLING: JULIA SARR-JAMOIS; CREATIVE DIRECTOR: JOHN MORONEY Inspiration: Turning 40 is just as good a reason as any to change your image. That's exactly what KMS California has decided to do, launching a new image campaign that calls on innovative artists, products and styling techniques to put a fresh spin on classic looks in honor of its 40th anniversary. Natural hair further inspired this collection, which exemplifi es "casual-cool."

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