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98 | BEAUTY LAUNCHPAD | FEBRUARY 2016 News —EMILIE BRANCH CHAP OF LUXURY Psst: Jay Morris has been named Vice President of International Sales for Luxury Brands, as the company continues to expand globally. Inspiration: Dayton, Ohio, known to insiders as "Gem City," inspired Josh Ladner's modern take on retro. As a girl explores the city, her styles transition from day to night. This girl is "vivid and confi dent, and allows herself to feel so beautiful that she takes on the world," muses Ladner. "I love the tousled-texture hair trend; every look was piggy-backed on that." Go-To Products: All Products by Paul Mitchell. Neuro Unclipped 1-inch Rod, Awapuhi Wild Ginger Texturizing Sea Salt Spray, Hot Off The Press Thermal Protection Hairspray, Stay Strong Express Dry Strong Hold Hairspray, Super Skinny Serum, Super Skinny Relaxing Balm, Neuro Smooth Smoothing Iron. Also, Straight Pin Studio Styling Kit and Hair Cushion. Gem City Mod r ' s modern take on retro As a girl explores the A fi rm but playful texture gives the Volume Pony an urban edge. Spray on strong—hair stays in place in spite of the city's elements. An upstyle with movement is possible via a tousled French twist. Hair gets seriously smooth as night falls. HAIRSTYLING AND MAKEUP: JOSH LADNER; PHOTOGRAPHY; PETE BRADOW; MODEL: DANIELLE PINION; CLOTHING: CLASH BOUTIQUE, DAYTON, OHIO