Beauty Launchpad Magazine

AUG 2019

Beauty Launchpad is everything beauty for salons & stylists! Stay on top of the latest hair style trends and products for hair, skin, makeup and nails. Get hair color ideas, business advice, education tips and beauty industry news.

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18 BEAUTY LAUNCHPAD AUGUST 2019 WHAT'S INSPIRING EUFORA NATIONAL TRAINER DANA HODGES CASCHETTA. AS TOLD TO ALYSON OSTERMANKERR AIGNER: ANDREEA ANGELESCU; COURTESY OF DANA HODGES CASCHETTA AND EUFORA INTERNATIONAL (5); GETTY IMAGES (2) What Moves Me Trendsetters/ The Must List 1 FASHION This is a key place I go to for inspiration! The textiles, the colors, the patterns, and even the concepts behind collections truly speak to me. I am always intrigued by the boundaries designers push during Fashion Week or in editorial publications. 2 HISTORY I love to research trends throughout history. Oftentimes there is a particular reason as to why a look started, and I fi nd it fascinating to think about what today's social parameters could create. 3 OCEAN It's serene and calming. Being still and sitting by the sea keeps me grounded. The ocean's massive size makes me feel so small yet signifi cant in that I get to be in the presence of its beauty. 4 STREET ART As a New Yorker I have a love for all types of street art. The bright colors, the texture of its canvas and the oftentimes unique placements all captivate me. I can walk around the city day and night and fi nd inspiration through art! 5 MUSIC I'm inspired by all kinds of music, lyrics and melodies. Sometimes it's the overall feeling I get from a particular song; other times it's more literal and directly from the song title itself. 6 TRAVEL I often travel by myself for work, yet I never feel truly alone. I love to meet new people, hear their stories and immerse myself in their culture. There's so much to learn from different parts of the world and different walks of life. 7 MY TRIBE The people I choose to surround myself with (i.e. my salon team!) motivate me. We challenge one another and lift each other up—I'm so grateful for them. 3 5 TT A @DANACASH_ 1 2 4 6 7

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