Beauty Launchpad Magazine

JAN 2019

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E PORTFOLIO R E E TRANSPARENCY—BOTH IN COLOR AND IN HUMANITY—IS BROUGHT TO THE FOREFRONT IN Z.ONE CONCEPT'S COMPELLING ARTISTIC ENDEAVOR. —ALYSON OSTERMAN-KERR In Pure, the latest collection from z.one concept, the artistic team examines the notion of absolute purity and interprets this concept through colors they deem transparent: Flaxen-blonde shades meld into translucent blushes, and caramel colors seamlessly blend with chestnut strands. "In a world that demands transparency, sincerity and awareness, creativity and the desire for self-expression is of utmost importance," shares the z.one artistic team. "That's why the models in our compilation take on different volumes, hues, tones, and the like … they're an example of every multifaceted woman—but one who reveals, rather than conceals, her whole persona to the world." P U R R P 52 | BEAUTY LAUNCHPAD | JANUARY 2019

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