Beauty Launchpad Magazine

JAN 2019

Beauty Launchpad is everything beauty for salons & stylists! Stay on top of the latest hair style trends and products for hair, skin, makeup and nails. Get hair color ideas, business advice, education tips and beauty industry news.

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8 | BEAUTY LAUNCHPAD | JANUARY 2019 Editor's Notebook W hile others may take this time to lament the passing of the holidays and its accompanying merriment, I believe January is one of the most thrilling months of the year; it represents a chance to begin anew. Whatever struggles each of us may have endured by December's end, the moving forward of the next calendar year acts as a symbolic shift—and 2019 is ripe with potential. One signifi cant way to take advantage of this transition into the new year is to implement a solid plan for your business, whether you're a salon owner or a stylist. Enter the theme of this month's issue: success. How to succeed in business? Start from within. Our Quick Tips column (page 27) explores healthy resolutions to keep you at your personal best, from salon-approved stretches courtesy of Guy Tang to mental clarity advice from Sam Villa. Then, ramp up your retail: Check out pages 40 to 44 to glean top- selling shampoo and conditioner duos that make client sales simple. Afterward, look to spruce up your salon space: In Business Affairs (pages 28 to 29), salon owners and industry leaders share simple (and inexpensive!) ways to give your studio a fresh face and, in turn, help beckon new clients and keep existing ones coming back. Of course, upping your business savvy is vital to remaining relevant in today's competitive and ever-changing marketplace—listen to the wisdom of industry leaders who've made it big (pages 60 to 63); get schooled on the latest management software for effective salon solutions (pages 64 to 67); and much more. Success doesn't happen by accident— it takes plenty of knowledge, work ethic, patience, planning, and perseverance. And I have no doubt that you, dear reader, possess all of these strengths. This year, make it a resolution to build both personal and business growth. Recipe for Success ALYSON OSTERMAN-KERR, Executive Editor akerr@creativeage.com @alysonosterman KNOWLEDGE IS POWER We know that education is the foundation of success—that's why we're thrilled to announce our brand-new education team, which will be working with Beauty Launchpad on providing you with the most current techniques and industry knowledge to keep you on track all year long. Follow us on Instagram and Facebook @BeautyLaunchpad, and keep your eyes peeled on future issues to learn from these industry trailblazers.

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