Beauty Launchpad Magazine

OCT 2018

Beauty Launchpad is everything beauty for salons & stylists! Stay on top of the latest hair style trends and products for hair, skin, makeup and nails. Get hair color ideas, business advice, education tips and beauty industry news.

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beautylaunchpad.com | OCTOBER 2018 | The Colorist 83 COURTESY OF ALOXXI; ALOXXI NATIONAL EDUCATION TEAM: ROBERTINA MARTINEZ, MICHAEL DUEÑAS AND TOMMY COLE; PHOTOGRAPHER: MAARTEN DE BOER; MAKEUP: NOEL NICHOLS; WARDROBE: LISA PECKHAM; NAILS: LETRICE LOPEZ cover look | When tasked with creating a fresh look for clients eager to shift their shade for this latter part of the year, members of the Aloxxi national education team— Robertina Martinez, Michael Dueñas and Tommy Cole—were determined to channel an alluring rose hue that, though defi nitely attention-commanding, can also read more soft and subtle. The overall result: expressive, youthful vibes with sophisticated nuances. Kissed by a ROSE THE ALOXXI NATIONAL EDUCATION TEAM TAPS A PLAYFUL PINK FORMULATION TO USHER IN THE NEW SEASON. —AO ALOXXI | KEY PRODUCTS Michael Dueñas Tommy Cole Robertina Martinez GET THE LOOK ➨ White Lightener 7 Volume H 2 0 2 Creme Activator ColourPrime Pre-Color Treatment ColourLock Post-Color Finisher Tones FORMULA A Tones 10g. Clear + 2g. 6RK mixed 1:1 with 7 Volume H 2 0 2 Creme Activator FORMULA B Tones 20g. Clear + 2g. Red Gem + 2g. Copper Gem mixed 1:2 with 7 Volume H 2 0 2 Creme Activator FORMULA C Tones 20g. Clear + 2g. Red Gem + 3g. Copper Gem + 1g. Violet Gem mixed 1:2 with 7 Volume H 2 0 2 Creme Activator FORMULA D Tones 15g. 10V + 5g. Violet Gem + 5g. Clear mixed 1:1 with 7 Volume H 2 O 2 Creme Activator 1 | Apply ColourPrime Pre-Color Treatment onto pre-lightened hair. 2 | Create a pinwheel with nine sections starting at the crown and a crescent shape in the fringe. 3 | Rotate application of Formulas A, B and C around the pinwheel. 4 | Apply Formula D to the crescent in the fringe. 5 | Develop, then rinse thoroughly and apply ColourLock Post-Color Finisher. @aloxxihair

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