Beauty Launchpad Magazine

NOV 2017

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30 | BEAUTY LAUNCHPAD | NOVEMBER 2017 L I V E & LE A R N Profi les COURTESY OF SPORT CLIPS G ordon Logan, founder and CEO of Sport Clips Haircuts (@sportclipshaircuts), was destined to be an overachiever. As a kid in Sumter, South Carolina, he sold Christmas cards door-to- door, started a go-cart shop and recycled newspapers for a penny per pound. Later, he earned an MIT engineering degree and an MBA from the University of Pennsylvania's Wharton School of Finance; joined the Air Force; and was a consultant for Price Waterhouse. But after reading an article in the Wall Street Journal about a new hair care franchise, Command Performance (CP), his life changed direction. "I've always had an entrepreneurial streak," Logan recalls. "I never had a burning desire to be in the hair care industry, but it seemed like a great business opportunity." Logan became a CP franchisee, opening his fi rst salon in Austin, Texas, in 1979. A year later, the franchisor went bankrupt, and CP was sold several times over the next decade—eventually to Logan and a fellow franchisee. Rather than rejuvenate a fl ailing venture, Logan sold most locations to Regis, generating the seed money to develop Sport Clips as he witnessed traditional barber shops declining and men forced into unisex salons. "Our goal was to have a man or boy walk in the front door and say, 'This is my kind of place!'" he explains. "Big screen TVs playing sports, sports decor, male-friendly shampoo bowls and chairs, and stylists trained in men's haircuts—what's not to like?" By 1995, the concept started franchising and grew to 50 locations in fi ve years; two years later, 100; and since then, 100-plus stores each year. Today, it's the only hair care concept in all 50 states, plus fi ve provinces in Canada, with more than 1,700 locations. Thanks to a strong focus on franchisees, fi ve-year success rates reach 99 percent, while Sport Clips' MVP Experience (think hot facial towels and scalp, neck and shoulder massages) hooks clients for life while providing top value. "Many men don't know the difference between a 'perfect' haircut and one that meets their expectations," Logan muses. "But everyone knows the difference between a mediocre experience and an outstanding experience. That's where we put our focus." Sport Clips Haircuts founder Gordon Logan foresaw the booming male grooming market decades ago, taking his concept to every corner of the country and beyond. ÑTRACY MORIN CHARITABLE ENDEAVORS STAR s a Sport Clips has an impressive track record of giving back. A short list of its contributions: • Raised nearly $5 million for the Veterans of Foreign Wars Foundation (with another $1 million expected this year). • Sponsors Ageless Aviation Dreams Foundation, giving biplane rides to elderly veterans in assisted living facilities and taking WWII and Korean War vets on Honor Rides to D.C. • Became the fi rst national sponsor of St. Baldrick's Foundation for childhood cancer research. • Established the Wayne McGlone Memorial Relief Fund to assist team members who suff er unexpected tragedies—including Hurricane Harvey most recently. Sport Sport Clips Haircuts founder and CEO Gordon Logan

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