Beauty Launchpad Magazine

SEP 2017

Beauty Launchpad is everything beauty for salons & stylists! Stay on top of the latest hair style trends and products for hair, skin, makeup and nails. Get hair color ideas, business advice, education tips and beauty industry news.

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106 | BEAUTY LAUNCHPAD | SEPTEMBER 2017 News Inspiration: The brains behind Goldwell Elumen gave three young stylists from across the world (Nicola Smyth- Humphriss from the UK, Hardy Tsai from Taiwan and Nick Moore-Perez from the USA) the opportunity to create three brand-new looks for the brand to bring their respective visions to life. "There are truly no limits when it comes to Elumen," Moore-Perez says. "I love that the color line gives me the freedom to conceive and create original, innovative looks." CREATIVE POWER TOP: COURTESY OF GOLDWELL; HAIR: HARDY TSAI, NICOLA SMYTH-HUMPHRISS, NICK MOORE-PEREZ; MAKEUP: LONI BAUER; PHOTOGRAPHER: MARKUS JANS; STYLING: INGO NAHRWOLD; CREATIVE DIRECTOR: JOHN MORONEY; BOTTOM: JASON LEVARIS/GETTY IMAGES Unleashed Blonde: Rainbow-colored hues fi lter through pale locks in this iridescent layered bob. Unleashed Brunette: This is not your ordinary brunette! Warm, fi ery shades emerge from the ends of this fringe-heavy style. Unleashed Copper: Tropical-inspired tints add depth to a multitonal red. The newest name sitting front and center on behalf of Wella Professionals is none other than "Game of Thrones" actress Sophie Turner, who has been named global brand ambassador. As Wella's newest spokesperson, Turner will serve as the face of the company, starring in marketing campaigns and working alongside the brand on all launches and PR materials. Game On

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