Beauty Launchpad Magazine

MAR 2017

Beauty Launchpad is everything beauty for salons & stylists! Stay on top of the latest hair style trends and products for hair, skin, makeup and nails. Get hair color ideas, business advice, education tips and beauty industry news.

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FUEL UP What's next for Fuel? Beauty Elite Group, led by CEO Basim Shami, has acquired the beloved salon-only brand. Of plans for Fuel, which will continue to develop and remain a distinctive entity in spite of the acquisition, Shami says: "As a company looking to grow our hair and cosmetics acquisitions and licenses, Fuel is a fantastic addition to our portfolio of professional brands. Its proposition of catering to stylists' education is a unique niche that we're excited to expand." The Beauty Elite Group is not stopping with Fuel; you can expect a co-branded line with Casual Panache Inc., known for their Click n Curl tools. CEO Kim Nimsgern is looking forward to the collaboration with Shami. "Beauty Elite Group is the perfect partner to take my brand to the next level in the salon industry," Nimsgern explains. "I'm confi dent Basim's vast experience will create an impactful presence for Click n Curl among stylists and salon owners." MARCH 2017 | beautylaunchpad.com | 101 STYLIST: JOANNA ZAREMBA-WANCZURA; PHOTO CREDIT: ZAREMBA INTERNATIONAL ACADEMY; COURTESY OF REDKEN; COURTESY OF BEAUTY ELITE GROUP AMAZING PROFUNDITY Inspiration: Hailing from the Zaremba International Academy, one of the top hair schools in Poland, Joanna Zaremba-Wanczura created this collection using hair exclusively from Hairdreams, one of the leading brands used to thicken and lengthen clients' own natural hair. The compilation was inspired by femininity— specifi cally, the depths of the female body and soul. To refl ect this dramatic theme, the updos are elegant, expressive and even mysterious. Go-To Products: Hairdreams Hair Extensions To get hair looking its most voluminous, Joanna Zaremba-Wanczura used the Laserbeamer NANO method, which seamlessly integrates strands of Hairdreams hair into natural tresses. Æ The cyclical motion of the updo embodies fl uidity and grace, refl ecting a truly feminine spirit. Ä Creating curls or changing texture can completely revamp a look, especially when incorporated into a greater style. Hair extensions are the perfect way to cheat a transformation, whether curly or straight. break time The Break Room is the blog we've been waiting for. Redken is showing how committed it is to our community by dedicating its latest blog exclusively to stylists and colorists. Content is highly tailored and divided into three categories: Education, Product and Lifestyle. "Education" highlights Redken's artists and ambassadors and off ers fi rsthand info on the brand's events, such as Symposium. "Product" includes insight into the latest in hair color and care, with special attention on what clients want. "Lifestyle" is geared toward the everyday, off ering ideas on how to be your best in the salon. Contributors to the Break Room are none other than Redken artists—so we know we're in good hands. To check out your new online go-to, visit redkenpro.com. Basim Shami

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